Our Commercial Real Estate Marketing Strategy – The Top 10 ways we market our listings
Tucson Realty & Trust Co. was established in 1911 with a unified vision of what a commercial real estate firm should be – one committed to trust, excellence and delivering unparalleled results. As a full-service commercial real estate firm, our experienced brokers provide best-in-class results for commercial sales and leasing. Today, our office consists of a qualified group of brokers with centuries of combined experience, a commercial real estate marketing department and talented support staff. We are a full-service commercial real estate firm that offers solutions to meet any client’s real estate needs.
In order to accomplish the best solutions for your commercial real estate needs, we market properties through a stream-lined program and utilize our resources to better serve you.
Our best in class marketing program is designed to promote properties in the best light, across a variety of portals in order to garner qualified interest. Our brokers are highly involved and engaged in the marketing process in comparison to their competition. As a result, our brokers are equipped to provide exceptional communication and service to their clients.
When it comes to marketing our listings, we can break our efforts down into two basic categories: general marketing and targeted marketing. Here are the Top 10 ways we market our commercial real estate listings:
General Marketing:
- Property feature on our Tucson Realty & Trust Co. website.
- Property Signage.
- Posting to 12+ property marketing websites in addition to: CoStar, LoopNet, CREXI, REDlistings Registry and Officespace.com.
Targeted Marketing:
- Specific marketing strategy and cold-calling.
- Property brochure and property website.
- Custom Offering Memorandum (OM).
- E-Mail Campaigns through broker database.
- Broadcast email marketing.
- Regular social media posting across Facebook, Instagram and Twitter.
- local office announcement at monthly sales meeting of brokers.
Experience matters. As a result of measuring our success by the quality of service provided by our high-level brokerage team, Tucson Realty & Trust Co. has succeeded alongside of clients and we hold a significant market share. Because of our core values, our clients can clearly distinguish the true difference between an anonymous, aggregate brokerage and one that is truly unique.
